Browsing by Subject "Brand loyalty"
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Consumer behavior towards Bata Shoe Company in Bangladesh: a study on customer satisfaction, brand loyalty, and buying patterns
(Brac University, 2023-04)This research examines the consumer behavior towards Bata Shoe Company in Bangladesh by analyzing customer satisfaction, brand loyalty, and buying patterns. The research was conducted through a survey of 219 respondents ... -
Digital shift in fashion brands : gradual migration of local fashion brands to digital media for operations and advertisements and how social media engagement helps in building brand loyalty
(BRAC Univeristy, 2017-04-18)Digital Marketing consists of mainly three types or areas of Digital Media which are: Blogs, Search Engine Optimization (SEO) or Marketing and Social Media. In today’s time, the digital space is the medium with the most ... -
Implementations of Interactive discussions with customers to put incentives and increasing of sales along with brand loyalty
(Brac University, 2021-10)This entire report is a visual representation and outcome of the growth of e-commerce sites in our country along with its impact ,since the competition is very high right now as there are so many e-commerce giants thriving ...